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Lean Canvas: Customers & Channels

Resources to aid in the completion of the research required to complete each box of the lean canvas

Customer Segments

Who can you help? Who do you envision turning to you for solutions?

Unfair Advantage

How do you stand out from competitors? What puts you ahead? Why should consumers have confidence in your service above others?


How will you interact with consumers and inform them of developments and services? Consider the most effective ways to reach your users.