Search Term Suggestions:

• "household consumption" AND "ice cream" AND (country)
• "price expectations" AND "ice cream" AND [consumer type]
• "flavor preferences" AND "ice cream" AND [consumer type]
• "generation y" AND "ice cream" AND consumption

Psychographic data refers to information about consumers' attitudes, buying habits, hobbies, lifestyle, and lots of other things outside of traditional demographic data. This kind of information is highly valued by marketers and advertisers.