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BEM 325 Consumer Behavior: Market, Industry & Company Research

Consumer Behavior Resources

Company Profiles & Information

Articles & Stats (industry, market, company + consumer)

Search term suggestions:

  • "ice cream" AND (innovation OR "new product development")
  • "ice cream" AND (sales OR revenue)
  • "ice cream" AND consumption
  • [company name]
  • [industry name] AND [country]
  • "ice cream" AND [target consumer]

Industry Reports & related websites

Market Reports

Search term suggestions:

  • ice cream
  • frozen desserts
  • desserts AND trends
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