Use these databases to find market research reports about products and the consumers who buy them.
Databases
Mintel: International in scope, Mintel has reports on many consumer product categories such as clothing, food and beverages, household products, health products, the retail industry, etc.
BCC Research: Full text market research reports on advanced industrial products/service. For example: Biotech, Pharmaceuticals, Healthcare, IT, Chemicals, Energy, etc.
Gartner Technology Research: Gartner includes reports, statistics and analysis on a wide range of topics related to information technology. Log in with your WFU login and password.
